|
Time- years
|
Milestone/ Activity
|
Target date
|
Funds needed, if any
|
Comment
|
|
-3
|
Float the Freedom Team of India
|
23 Dec. 2007 (Done)
|
|
This particular Freedom Team is merely one of many
other similar efforts. Everyone can and should start their own teams: no
one knows yet which ‘model’ will succeed.
|
|
-2.5
|
Create a web-based short and crisp advertisement
of this effort
|
Q2 2008
|
Rs.0
|
This ad can form the basis of a future newspaper ad.
|
|
|
Draft and refine criteria to
join, core
beliefs, action
plan, policy
snippets, resource plan,
mobilisation
plan.
|
Q2 2008
|
Rs.0
|
Will need openness to change, and constant improvement.
|
|
|
Issue the inaugural FTI magazine
(PDF)
|
Q2 2008
|
Rs.0
|
Create a google group where people can subscribe to the magazine
|
|
|
Members join or create Freedom
Families on each functional issue/ geographical area
|
Q3 2008
|
Rs.0
|
Freedom Families launched on all key policy areas. Families
begin drafting policy snippets and brochures, and building local strategies
for relevant geographical areas. See also the plan for reaching out.
|
|
|
Members reach out to others and collaborate with other ongoing
efforts (Eg. provide link to website; persuade.)
|
Q3 2008
|
Rs.0
|
Members should encourage affiliated and other organisations to consider
these documents and to collaborate. No existing organisation needs to lose
its identity.
|
|
|
Members invite one more member each, to grow membership
|
Q3 2008
|
Rs.0
|
No one needs to leave an existing organisation; members can see
themselves as part of a coalition.
|
|
|
Preliminary ideas on detailed blueprint.
|
Q4 2008
|
Rs.0
|
Based on policy snippets and draft brochures.
|
|
-2
|
100 members join
|
Q4 2008
|
|
Minimum number of full members (not observers) needed
to start planning a pre-Convention in India.
|
|
|
Strengthen existing work on the ground.
|
Ongoing
|
Individual members’ expense
|
Members who have an outreach program should continue and increase
their activities.
|
|
|
Launch local Supporter Groups.
|
Q2 2009
|
Individual members’ expense
|
Members can consider ‘adopting’ constituencies; this will remain a
local, exploratory, ‘unauthorised’ effort.
|
|
|
Draft detailed agenda for Pre-Convention and organise
logistics
|
Q1 2009
|
|
.
|
|
|
Approach the top colleges/universities like IITs, IIMs
and organise a few talks.
|
Q2 2009
|
Some letters/ contacts
|
This approach can only use draft documents; it will be
exploratory, not authoritative.
|
|
-1.5
|
100 (or more) members meet and agree to all the existing draft
documents.
|
Q2 2009
|
Rs. 2 lakhs. Members to pay about Rs. 2000 each for the venue and
meals.
|
First Pre-Convention (2-3 days). Members to pay for own travel
and accommodation. The purpose of the meeting will be to build personal
relationships; not to discuss policies. Draft policies and documents will
be agreed unanimously by a show of hands and a signed statement of agreement.
|
|
|
Full page ad in one or more
newspapers to invite leaders to join. (eg. Times of India, Hindustan Times, The Statesman, The Indian Express, The Hindu. )
|
Q3 2009
|
Rs. 30 lakhs for 3 papers and Rs.50.000
for copy writing. Research needed to select the right newspapers.
|
This will depend on the outcome of the Pre-Convention. If people
are willing then, this will proceed. Part contributions from 100 members; part
contributions from organisations like Lok Satta.
|
|
-1.25
|
A website launched for the effort along with its own Blog.
|
Q3 2009
|
Rs. 10,000 or so
|
|
|
-1.25
|
Launch a Google Ads campaign
|
Q3 2009
|
Rs. 36,000 per annum.
|
|
|
-1
|
500 members join
|
Q4 2009
|
|
|
|
-.5
|
500 (or more) members physically meet to discuss and approve key draft
documents including a Coordinated Plan for
Reaching Out:
|
Q2 2010
|
Rs. 10 lakhs. Members to pay about Rs. 2000 each for the venue and
meals.
|
Second Pre-Convention. Members to pay for own travel
and accommodation.
|
|
|
Writing of brochures completed.
|
Q4 2010
|
|
Each Freedom Family delivers draft brochure for initial approval.
|
|
|
Release of printed draft brochures
|
Q4 2010
|
Rs.2 lakhs for printing and distribution
|
In all languages. Nothing will be final until formally
adopted by the First Convention
|
|
|
Detailed draft blueprint for action released.
|
Q4 2010
|
|
An illustrative draft is found in chapter 6 of ‘Breaking Free of
Nehru’ – but that is merely one of many alternatives. The blueprint will
combine and add detail to the policy brochures.
|
|
0
|
1500 leaders join
|
Q4 2010
|
|
Without a minimum of 1500 outstanding leaders, this
effort should not go further.
|
|
0.5
|
1500 leaders meet and formally endorse all action plans,
strategies, and documents. Prepare for action.
|
Q2/Q3 2010
|
Rs. 30 lakhs. Members to pay about Rs. 2000 each for the venue and
meals.
|
First Convention (4-5 days) Members to pay for own travel
and accommodation. Annual conventions held in each subsequent year.
|
|
|
Formally declare a ‘Go Ahead’ for next steps
|
Q2 2010
|
|
|
|
|
Mini-secretariat established.
|
Q3 2010
|
Rs.2-3 lakhs needed
|
|
|
|
Machinery for fund collection established:
|
|
Rs.2-3 lakhs needed
|
|
|
|
a) Web portal for receiving funds electronically from people.
|
|
|
Raise funds through web portal through credit cards (Rs. 10-20
accepted) – target Rs. 1-2 crores.
|
|
|
b) Launch of a major ad in newspapers seeking donations
|
|
Rs. 30 lakhs needed
|
Target Rs. 1-2 crores
|
|
|
c) Individually meet and approach key people in each constituency
to join in and to contribute funds.
|
|
|
Target Rs. 3-6 crores.
|
|
1.5
|
Rs 10 crores collected.
|
Q2 2011
|
|
Without collecting Rs. 10 crores, next steps will
become ineffective/ truncated; hence this milestone MUST be achieved.
|
|
1.75
|
Full secretariat established. Membership expanded.
|
Q3 2011
|
Rs. 2 crores needed per year.
|
Full fledged CEO – and supporting staff appointed for a
mass-campaign, training, and policy organisation.
|
|
1.75
|
1500 (ideally 2500) leaders meet and review. Authorise expenses
for major campaign launch
|
Q3 2011
|
Rs. 30 lakhs. Members to pay about Rs. 2000 each for the venue and
meals.
|
Second Convention (4-5 days).
|
|
2
|
National campaign launched (will run for 2 years).
|
Q4 2011
|
Rs. 2 crore
|
Major media blitz launched, and mass publicity material.
|
|
2
|
Fund raising escalated – a range of strategies adopted
|
Q4 2011
|
Rs. 2 crore
|
Target Rs. 200 crores.
|
|
2
|
Training program begins
|
Q4 2011
|
Rs. 4 crores
|
3 month training of each member in a formal training program to
discuss policy and build leadership and funds management skills.
|
|
2.5
|
Rs 200 crores collected.
|
Q2 2013
|
|
Without collecting Rs. 200 crores, elections should
not be contested.
|
|
2.75
|
2500 members meet and review actions.
|
|
Rs. 50 lakhs. Members to pay about Rs. 2000 each for the venue and
meals.
|
Third Convention held (2-3 days). Members to pay for own
travel and accommodation.
|
|
2.75
|
550 candidates primed for parliamentary elections.
|
|
|
Constituency level campaigns start – individually organised by
each member/ Freedom Family.
|
|
2.8
|
Mass publicity organised including in the states.
|
|
Rs. 10-20 crores
|
|
|
|
a) Launch ads in local newspapers to reach out to the local
constituents.
|
|
|
|
|
|
b) Full page ad before elections in each newspaper in India with a ‘Freedom Team Seal of Approval’ asking people to vote for the listed 550
candidates.
|
|
Each ad may costs about Rs.15 lakhs
|
|
|
3.0
|
Contest General Elections
First round of 550 candidates offered to the people.
|
Q4 2013
|
|
These 550 candidates need not be from one party. They
can be independents or parties under a Coalition for Freedom or some such
thing. Ideally, they will find it sensible to form a single party, but that
is not necessary to form government. Winning 300 seats is all that is
needed.
|
|
|
Elections contested in keeping with election law.
|
|
Rs. 30 lakhs raised and spent per constituency.
|
Local Freedom Families to raise at least Rs.10 lakhs each
including contribution from candidate of at least Rs. 3 lakhs. Balance from
central fund raising.
Rs. 30 lakhs to be made available in each constituency, including
Rs. 5 lakhs prior to elections, and Rs. 25 lakhs during elections. – local
funds used carefully and accounts lodged publicly, including on the
Coalition website.
|
|
3.5
|
Contest state elections
First round of 1000 or so (or more) candidates contest state
elections.
|
Q4 2013
|
|
Includes the (at least) 950 members who will not contest national
elections plus 250 or so who are may have lost national elections = 1200 at
least – hopefully there will be at least 1000 more members by then on the
Team.
|
|
|
Elections contested in keeping with election law.
|
|
|
Similar to the case for parliamentary elections.
|